Mashup Showcase
MapMyFitness, which aims to create an interactive social network that allows people to enjoy and share their workouts, has partnered with Active.com to improve the Races and Events section of their site. In addition to reviewing Course Maps and Routes for a given event, MapMyFitness visitors can view detailed event information and link to online registration.
American Towns is the nation’s leading hyperlocal platform for community information. American Towns provides rich local information to more than 3 million individuals in 15,000 towns and is the easiest way to find and share the best local information in every town in America.
American Towns’ unique event calendar lists millions of annual events plugging consumers in to resources related to their city, town and neighborhood. Through the partnership with Active.com, AmericanTowns users will have greater access to events in communities across the country and the ability to search and register online for races, team sports and recreational activities; interact with others with similar interests; and access nutrition, fitness and training tips.
Zvents helps more than 8 million monthly users find things to do in their local area, and helps thousands of event advertisers increase attendance at their events. More than 15,000 advertisers work with Zvents every month to promote a wide range of local events and activities. By partnering with Active, Zvents gains access to a vast inventory of events and activities and can provide active-minded participants with additional details and the opportunity to get registered.
Eventful is a leading digital service connecting consumers with entertainment and live events. Over 15 million people rely on Eventful every week to find out what's happening and decide what to do; from movies, concerts and sports to family fun and nightlife. By integrating Active’s directory of things to do, Eventful is able to expand their events listing and reach consumers who are looking to be active members in their communities through participation.
Demand Media's LIVESTRONG, a “practical resource to find a wealth of health-related information from a wide range of sources”, taps into the Active.com directory of community events to add to the relevance and usefulness of its business listings. For example, the site includes an Active-powered list of nearby events to each of the pages in its Restaurant section:
Snickers Marathon Bar has partnered with Active to enhance their interactive online community. The performance tools section on their website is dedicated to active consumers looking to get involved. Integrating multiple tools that function together in one location, entices users to continually return to the site throughout their training journey.
Utilizing the Active “Things To Do Near You” widget, countdown clock and fitness calculators helps to motivate participants for their first race, or stay excited about their next. Together, Snickers Marathon Bar and Active strive to engage consumers—putting them on the path to a healthy lifestyle while helping participants achieve their goals along the way.
Dunkin Donuts launched their DDSMART campaign to encourage people to jumpstart a healthy lifestyle through running. They filtered Active’s directory of events to offer consumers the ability to search for a 5K race in their area.
iRace, which was named one of 10 Essential iPhone Apps for Runners by popular technology blog Mashable.com, lets users find races on the go thanks to the Active Search API. Application users can search for events by simply clicking a button that utilizes the iPhone's GPS, or find races by city, state, and distance. The app also features race results and enables you to challenge others to participate in a race. iRace was created by Brilliant Solutions, Inc.
ESPN Rise uses the SportsPower API Service to better fulfill its goal of offering “all the latest high school sports information, including scores
Jersey of the Month, which is a new site that will offer a curated collection of exclusive, limited-edition bicycle jerseys and other bicycling apparel, was one of the first websites to consume our Asset Syndication API. They've created a module that allows you to find cycling events happening in your area right on the homepage. This new feature enhances their community of cyclists who regualrly participate in bicycling related philanthropy, including the many fundraising rides in the Active.com Directory.
